The Golden Age of Advertising Agencies The nostalgic aura of the advertising agency in the golden years was held on a pedestal much like Hollywood in the 50s and 60s. Back then the perception was that your business must be thriving because you are working with...
In today’s crowded market, where consumers are bombarded with countless messages daily, the ability to stand out is crucial. One of the most effective ways for brands to capture attention and build lasting relationships with their audience is through storytelling. Storytelling transcends traditional advertising, tapping...
In today's dynamic and competitive business landscape, a strong brand identity is the cornerstone of success. Your brand is more than just a logo; it's the sum total of your company's values, personality, and the emotions it evokes in your audience. At Amplimark, we understand...
In the ever-evolving world of digital marketing, staying ahead of the curve is crucial to capturing your audience's attention. One of the latest game-changers in the social media landscape is Instagram Reels. In this blog post, we'll explore the importance of Instagram Reels for marketing...
How to get started Building a successful marketing strategy relies on specific goals and the ability to measure your digital marketing metrics. Before determining which marketing tactics are in line with what you want, an objective must first be set. Give yourself achievable goals within...
Relying on a Free Website Builder A website is a serious investment in a company. Having a well kept online presence is crucial for the stake of your business. In most cases, relying on a free drag and drop website builder is usually not the best...
Branding is all about differentiating your brand from your competition. Often companies craft competitive and marketing strategies primarily focusing on customers to fine tuning their brand. One of the biggest mistakes is to focus too much energy and resource on external things that help...
Branding is important concept since it publicly differentiate a product, service or person from its competitors. Branding can be applied to the entire corporate identity as well as to individual product and service....